No, You Probably Shouldn’t Use That Slogan You Found Online

raisedtexan
Jul 13, 2025
2 min read

(And Why Brand Voice Isn’t a DIY Project)

It started off innocent.

You just needed a few words — a quick little tagline to put on your website. Something bold. Something punchy. Something… you know… “professional but with a splash of edgy authenticity.”

So you typed:

It takes more than AI to build a brand.

“Catchy slogan for small business.”

You clicked.

You regretted.

One Google result suggested:

“Where Innovation Meets the Hustle.”(Which, to be fair, sounds like a line from a motivational poster in a gym run by accountants.)

Another said:

“We Put the FUN in Funeral.”(…You’re a wedding planner.)

That’s when the panic set in.

You tried ChatGPT. You tried Reddit. You even tried typing your own mission statement from scratch:

“We are an authentic, solutions-driven synergy team of creators built to… empower… um… something.”

Backspace. Backspace. Backspace.

Sound Familiar?

You’re not alone.

Trying to write your own brand voice is like trying to give yourself a haircut with garden shears.

You think it’ll be quick and easy. You hope it’ll come out great.But somehow, you end up with missing pieces, emotional scarring, and deep regret.

Because you’re too close to it.

You live inside your business. You breathe it. You obsess over it.Which means trying to describe it in clear, compelling, customer-facing language?

Nearly impossible.

That’s Where the Genie Comes In

At MagicNameGenie, we built the Brand Voice & Messaging Kit specifically for founders like you who know what they want to say… but just can’t quite land the words.

We take the passion and clarity you feel on the inside→ and shape it into messaging that lands powerfully on the outside.

We give you: